May 16, 2017
Rounds Out “Now” Category With Most Popular UK Soap
New York—May 11, 2017—Coronation Street fans get ready! Starting today, you’ll be able to see episodes of the hit series just a day after they air across the pond and ahead of any other U.S.-based streaming service as part of the “NOW” category on BritBox, the new digital streaming service from BBC Worldwide and ITV. This will mark the very first time ever that U.S. viewers will be able to keep up with the episodes of the world’s longest primetime drama in near real time. BritBox brought Coronation Street to the service this month especially for the myriad of subscribers requesting the iconic drama since the launch of the service earlier this year. Each new episode of Coronation Street this season will be available on BritBox for 120 hours after UK debut.
The multi-BAFTA award-winning Coronation Street follows the everyday lives of a tightly knit community and is the UK’s highest-rated soap. For 57 years, it has combined cult status, popularity and durability, consistently delivering fresh, contemporary storylines ranging from the heart-warming to the explosive.
Soumya Sriraman, President, BritBox, said, “Coronation Street has been the most requested show for our service and we know that subscribers and fans will rejoice now that BritBox not only has the series, but will be running them stateside hours after viewers get to see them in the UK.”
The “NOW” feature really underscores what BritBox is looking to achieve—bringing the most sought after programming to viewers in the U.S. as it airs in the U.K. No more waiting and no more accidentally tripping over a spoiler on social media before the audience get to see it here in the U.S.
BritBox’s “NOW” feature serves up programming fresh – within 24-48 hours after episodes air across the pond. “NOW”’s robust roster of programming includes popular series such as EastEnders, Emmerdale, Casualty, and Holby City; lifestyle programming including the Easter from Kings; and news and talk shows such as Prime Minister’s Questions, The Papers, and Meet the Author.
In addition to their NOW programs, BritBox offers an acclaimed line-up of current and iconic programming across all genres including Classic Doctor Who, Are You Being Served?, Agatha Christie’s Poirot, UK TV hit The Moorside, Anthony Horowitz’ New Blood, and Tutankhamun. As $6.99 per month BritBox is a service truly fit for a queen. Launched in March 2017, it is the largest subscription video-on-demand streaming service, with the most comprehensive collection of British television available anywhere in the U.S.
BritBox is a digital video subscription service offering the largest collection of British TV in the U.S. Created by two British content powerhouses – BBC Worldwide, the commercial arm of the BBC, and ITV, the UK’s biggest commercial broadcaster – the service features iconic favorites, exclusive premieres, and current series and soaps available a day after they air in the UK. BritBox also offers expert curation and playlists that enable fans to easily find programs they know and discover new favorites on web, mobile, tablet and connected TV’s. AMC Networks is an investor in BritBox.
About BBC Worldwide
BBC Worldwide is the main commercial arm and a wholly owned subsidiary of the British Broadcasting Corporation (BBC). Its vision is to build the BBC’s brands, audiences, commercial returns and reputation across the world. This is achieved through investing in, commercialising and showcasing content from the BBC around the world, in a way that is consistent with BBC standards and values. The business also champions British creativity globally. In 2015/16 BBC Worldwide generated headline profits of £133.8m and headline sales of £1,029.4m and returned £222.2m to the BBC.
For more detailed performance information please see our Annual Review webpage: bbcworldwide.com/annual-review/.
ITV is an integrated producer broadcaster and the largest commercial television network in the UK. It is the home of popular television from the biggest entertainment events, to original drama, major sport, landmark factual series and independent news. It operates a family of channels including ITV, ITVBe, ITV2, ITV3 and ITV4 and CITV, which are broadcast free-to-air, as well as the pay channel ITV Encore. ITV is also focused on delivering its programming via the ITV Hub, mobile devices, video on demand and third party platforms. ITV Studios is a global production business, creating and selling programmes and formats from offices in the UK, US, Australia, France, Germany, the Nordics and the Netherlands. It is the largest and most successful commercial production company in the UK, the largest independent non-scripted indie in the US and ITV Studios Global Entertainment is a leading international distribution businesses.