Senior Vice President, Strategy and Business Development, BBC Worldwide North America
Sergei Kuharsky, Senior Vice President, Strategy and Business Development is based in New York and reports directly to Ann Sarnoff, President, BBC Worldwide North America. In this key leadership role, Kuharsky is responsible for helping to drive growth across the company’s businesses in the U.S. and Canada, and identifying new business opportunities through partnerships and acquisition.
He is also strategy lead in the development of key franchises – Top Gear, Doctor Who, and BBC Earth – across all businesses, which involves working closely with joint-venture channel BBC AMERICA and other key partners.
Kuharsky joined BBC Worldwide North America from Scripps Networks Interactive, where during his eight year tenure as General Manager for Food Network he led the brand’s expansion strategy and built SNI’s consumer products portfolio. This included their multi-million dollar magazine joint venture with Hearst, which produced the Food Network and HGTV magazines, and Food Network’s direct to retail program in1,100 Kohl’s department stores across the U.S. Prior to SNI, Kuharsky was EVP, Sales and Marketing at In Demand Networks where he created and launched HD, MOD, and SVOD services including Howard Stern TV, cable’s first SVOD service to acquire 100K subscribers within the first 90 days of launch.
Previously he was SVP, Brand and Franchise Marketing at MTV Network’s Nickelodeon Channel where he created the industry’s first franchise management division, driving the growth of top-rated series such as Rugrats, Blue’s Clues, and SpongeBob, resulting in multi-billion dollars in non-television revenue.
Kuharsky has a BA from Brown and an MBA from University of Chicago. He lives in New Jersey with his wife and two kids.